Nailvana LA (NVLA)

Gina Alcedo is a celebrity manicurist who works with A-list clients such as the Clooney’s, Jeff Bezos, Donatella Versace and Arianna Grande. After working in these top-tier circles for years, and scouring the market for a cuticle cream designed to strengthen nails and condition cuticles to no avail, Gina decided to create her own. In 2015, she launched Nailvana LA (NVLA), a nail treatment line consisting of top-quality, cruelty-free products for her clients. From there, she expanded her line to include what she calls The Brentwood Collection, her first line of polishes, honoring the neighborhood where she originally got her start as a beauty professional. The one-of-a-kind colors that make up this collection are named after her clients’ street names, including tones like ‘Sunset Boulevard Nude’, ‘Burlingame Gray’ and ‘Rockingham Red’.

'Gina’s personal motto, “Be Happy. Be Bright. Be Polished” shines through in her lovely line of products. You can find her treatment essentials, including the new Brentwood color collection, at www.nailvana.la.  And keep an eye out for her collections to come – The Bel Air, The Beverly Hills and The Malibu.